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Photo: Patagonia Books

The Aloha Shirt: Spirit of the Islands

By Dale Hope   |   Jun 20, 2017 June 20, 2017

The Aloha Shirt: Spirit of the Islands is the most colorful and complete book published on the most enduring souvenir ever invented: the Hawaiian shirt. The following excerpt is from chapter two, “Tailor Shops to Factory Pioneers.” In the late 1920s, most visitors to Waikiki beachside… Read More

Product Testing – New R1 & R2 at the top of Colorado

Product Testing – New R1 & R2 at the top of Colorado

By Old School   |   Dec 13, 2010 December 13, 2010

We test our gear on a variety of levels. Our Athletes & Ambassadors are responsible for putting the latest designs and fabrics through the paces before we'll add a new product to our lineup. But just because something reaches our shelves doesn't mean testing is over. Once a… Read More